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The Olfactory Cultural Movement
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United States · Garden Grove ·Founded 2022

d.grayi

Vietnamese American, Experimental, Storytelling

The brand

d.grayi is an art-driven fragrance house centered on storytelling, cultural memory, and creating space for people who are often underrepresented in perfumery to feel seen. We draw from Asian cultural references, traditional medicinal materials, food, skincare, beauty rituals, and everyday objects that are often overlooked within conventional perfumery. We are especially interested in returning context to…

The perfumes

Fragrances
36

Retail prices, IFRA, perfumers, best-sellers

Reserved for professionals, members of The Base.

Distribution

Points of sale, markets, distribution objectives

Reserved for professionals, members of The Base.

For fragrance professionals

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