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China · Shanghai
·Founded 2018
effortless无忧哲理
Chinese, Philosophical, Innovative.
The brand
Founded in Shanghai in 2018, effortless is a contemporary personal care house inspired by the wisdom of Chinese philosophy.
Drawing from the founders’ backgrounds in physics and industrial design, the brand combines rigorous formulation science with carefully sourced natural ingredients and fragrances crafted from pure essential oils, bringing deeper meaning to everyday care.
At the heart of effortless lies a simple…
The perfumes
- Fragrances
- 2
Retail prices, IFRA, perfumers, best-sellers
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Distribution
Points of sale, markets, distribution objectives
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For fragrance professionals
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